SMILE Health Marketing Toolkit
Empowering Innovation that Helps the World SMILE
We need your help promoting the SMILE Health program across your network to attract right-fit startups and partners who are ready to advance solutions that improve accessibility, equity, and propel the integration between oral health and overall health.
SMILE Health Promotion Guidelines
CareQuest Innovation Partners and MATTER will promote the program via LinkedIn and X. Please follow along and share about the program with your networks.
Application Window:
March 27 – May 8
Program Dates:
June 24 – September 13
Sample Posts
Copy the suggested text and download the graphics below to promote SMILE Health across your social channels.
#SMILEHealth is the accelerator program where transformational solutions to improve oral health take center stage.
Applications are now live for startups that have built a solution to improve #OralHealth and care outcomes for all people and want to join us in advancing it.
Apply by May 8. Learn more: https://rb.gy/ww8ort
CareQuest Innovation Partners and MATTER have joined together to launch the third annual #SMILEHealth accelerator program to improve #HealthEquity and accessibility and propel the integration between oral health and overall health.
Our semi-virtual program connects diverse innovators with a network of mission-aligned industry partners who help advance your solution and roadmap.
Apply by May 8. Learn more about the program and application process: https://rb.gy/ww8ort
Integrating #OralHealth into one’s overall health is vital to quality outcomes. Now, organizations like yours have a pathway to advance solutions that improve accessibility and equity, and propel the integration of oral and overall health.
Our 12-week #SMILEHealth first-of-its-kind accelerator program is accepting applications now through May 8. Learn more about the program and application process: https://rb.gy/ww8ort
You know better is possible. That’s why together, with our ecosystem of leading industry partners, startups, and investors, we are validating and scaling transformative solutions to improve overall health through oral health – for all.
It’s time to take the next step toward growth. Join us and the #SMILEHealth accelerator program to make care more accessible, equitable, and integrated.
Apply by May 8 to earn a $10,000 equity free stipend and gain insights from industry leading experts. Learn more here: https://rb.gy/ww8ort
Accounts to Follow and Tag
MATTER:
CareQuest Innovation Partners:
Timing & Hashtags
We recommend posting during business hours, targeting mid-day to reach people across time zones.
Below are a few hashtags to include with your posts.
#SMILEHealth #OralHealth #Innovation #Healthcare
Sample Email
Here is an email template that can be used to share about SMILE Health with relevant audiences.
Subject Line: SMILE Health 2024 Accelerator: Join Us
Hi [insert name],
CareQuest Innovation Partners and MATTER have joined together to launch SMILE Health for its third year.
The 12-week semivirtual program connects innovators with an ecosystem of mission aligned industry partners to advance their solutions through validation studies, mentorship & curriculum, and networking opportunities tailored to emerging health startups.
For too long, oral health innovation has trailed overall health care advancement, especially for underserved and under-resourced populations. Despite growing evidence proving that oral health is connected to overall health, only 37% of Americans saw both a physician and a dentist in the same year.
Program Details:
SMILE Health helps address this gap by supporting innovators who challenge norms and are working to advance solutions to improve accessibility, equity, and propel the integration of oral health and overall health.
Startups that participate in SMILE Health benefit from:
- Non-dilutive $10,000 stipend and opportunities to apply for future funding
- Expert-led validation studies
- 1:1 mentorship from industry experts
- Custom curriculum
- Dedicated pitch support
- Networking with industry leaders, investors, and events, including Demo Day @ HLTH
If you are a startup, learn more here and apply by May 8.
If you are interested in getting involved as an industry or investor partner, learn more here.
Join us in empowering innovation that helps the world SMILE!
-CareQuest Innovation Partners Team